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PUMA today introduced the latest evoPOWER 1.2 football boot with a blazing new make-over. The high risk red and sea pine coloured boot will be exclusively launched on pitch by Cesc Fàbregas, who will wear it when his team Chelsea FC have to face Manchester United this Saturday night. After the weekend, the boot will also be worn by Olivier Giroud, Mario Balotelli, Dante and many other international football players.

Cesc FO¦êbregas wears PUMA's new evoPOWER 1.2_Q2_06

The evoPOWER 1.2 with all its innovative technologies is made for power and accuracy when kicking the ball. Taking its inspiration from the movement of a barefoot, the boot provides maximum flexibility, which has an increased impact on the shooting power. The boot’s lightweight and super soft upper material stretches in a longitudinal not lateral direction allowing a freedom of movement while maintaining support. Accuracy is further improved with the GripTex print that runs across the full length of the upper, providing enhanced ball control in all weather conditions.

Cesc FO¦êbregas wears PUMA's new evoPOWER 1.2_Q2_02

Added precision is created through the lightweight AccuFoam lining that provides a clean kicking surface.

The colours of the new evoPOWER 1.2 take its inspiration from the Japanese dragon, a traditional symbol for speed, power, wisdom and agility. The sea pine heel counter features a dragon skin graphic print, whilst the white formstripe create a striking contrast on the high risk red upper.

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Speaking about the boot, Cesc Fàbregas said, “The new evoPOWER boot absolutely matches my taste, and as a Spaniard I can’t resist a red boot. It looks really striking and the heel with the dragon skin graphic gives it a special look. When I was told I will be the first player to wear it this weekend when we play Manchester United I naturally thought it was a real honour. It is an important match, and Manchester will be hard to beat as every point counts so close to the end of the season.”

Olivier Giroud wears PUMA's new evoPOWER 1.2_Q2_01

Olivier Giroud wears PUMA's new evoPOWER 1.2_Q2_04

The new colourway of the evoPOWER 1.2 boot will be available in-store and on puma.com from 1 May 2015. A full colour aligned collection including training apparel and accessories, shin pads and balls will also be available to purchase from that day.

You’ll be able to get them from the good folk at Pro Direct here.

PUMA today revealed their latest limited edition football boot evoACCURACY. Being a part of the evoPOWER family, the new special edition boot is engineered to maximise precision and accuracy when shooting and passing the ball. The fluorescent yellow and green, peacoat and white boot will exclusively be worn by Mario Balotelli from today.

PUMA Launches evoACCURACY Limited Edition 1

Through the ultra-lightweight Pebax foam lining underneath the upper material, the new evoACCURACY presents an extra clean kicking surface which enhances the player’s accuracy. The fluorescent green coloured Griptex print on the medial sides of the boots provides additional grip and control with the ball, and further adds to an accurate and precise style of play in all weather conditions.

PUMA Launches evoACCURACY Limited Edition 2

Like the evoPOWER, evoACCURACY features a lightweight and super soft microfiber AdaptLite upper material that stretches in a longitudinal not lateral direction allowing a freedom of movement while maintaining support. Combined with the Gradual Stability Frame (GSF) outsole technology, the foot bends with a kinetic motion similar to a barefoot.

PUMA Launches evoACCURACY Limited Edition 3

evoACCURACY has a special design featuring a colour fading effect from the florescent yellow forefront to the white heel. The boot has a peacoat coloured PUMA formstripe on the lateral side, with a PUMA cat logo placed on the medial side. Finishing touch for this special edition boot is the ‘MB45’ logo that is located on the heel.

PUMA Launches evoACCURACY Limited Edition 4

Mario Balotelli said about his new special edition boots:

“Accuracy is very important in football. The boots feel really good, actually quite similar to the evoPOWER and I am very excited to play with them from now. It is always a big pleasure to receive a special edition football boot, and this one has an especially nice design that I really like.”

PUMA Launches evoACCURACY Limited Edition 5

PUMA Launches evoACCURACY Limited Edition 6

The limited edition evoACCURACY football boot is now available. You can get them from the good folks at Pro Direct here.

Smart.

As a big fan of the work by Simon Walsh, it’s great to be able to feature another top piece of work from his peach of a portfolio.

This illustration of Watford’s no. 9 Troy Deeney is right at home in amongst a brilliant collection of work. Check out his portfolio here.

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Watford are sitting just inside the Championship playoffs as it stands and Deeney, a proven and consistent striker has 12 goals in 28 games to his name.

Do check out more of Simon’s work – it’s nothing short of superb.

Following the earlier release today of the PUMA evoPower – the brand has released its latest colourway of the evoSPEED 1.3 football boot, refreshing the line with a bright plasma, white and peacoat design. The evoSPEED 1.3 is a high performance football boot, featuring PUMA’s latest innovations that help players move with greater speed and agility. PUMA’s star players Sergio Agüero, Marco Reus, Radamel Falcao, Marco Verratti, Antoine Griezmann and many others will wear the new colourway on-pitch from today.

It is an absolute worldie.

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Every feature of the evoSPEED 1.3 boot has been designed with speed in mind. To reduce weight, the upper is made from a super soft and ultrathin microfiber material. A flexible material composition improves players’ manoeuvrability and ability to react faster. The evoSPEED 1.3 boot will also ensure optimum ball contact and control thanks to PUMA’s GripTex technology on the boot upper, which helps enhances ball control in all weather conditions.

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Comfort and stability are also front of mind with the evoSPEED 1.3. The external midfoot cage wraps around the outside of the boot enhancing stability, and a new optimised footbed helps give a snug fit to increase comfort.

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Borussia Dortmund Midfield Maestro Marco Reus said: “For my style of play I need a boot that allows me to move quickly on my feet and the evoSPEED 1.3 is perfect for that. It’s nice to have a good-looking boot as well, I think PUMA has done a great job with this colour. The past couple of months have not been ideal for me because of my injury, but now I’m looking forward to regaining my form and helping Dortmund climb the table.”

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The new bright plasma, white and peacoat colourway of the evoSPEED 1.3 is available in-store from 2 February 2015. A full collection of training apparel, goalkeeper gloves and other accessories will also be available.

With beautiful photography, this is a launch to be celebrated – stunning creative work all round.

Tonight see Balotelli’s Liverpool take on Fabregas’ Chelsea in the Capital One Cup. What better way to mark the occasion then with a tasty new pair of boots…

And thus…PUMA have launched the new evoPOWER boots with this video in which PUMA’s Thierry Henry puts Fabregas and Balotelli through their paces to see whether power or accuracy comes out on top.

It’s smart.

 

Like its predecessor, the new evoPOWER 1.2 FG is inspired from the power generated through a barefoot kick. The boot’s lightweight and super soft microfiber Adaptlite upper material stretches in a longitudinal not lateral direction allowing a freedom of movement while maintaining support. Combined with the Gradual Stability Frame (GSF) outsole technology, the foot bends with a kinetic motion similar to a barefoot to help a player create increased power, especially when shooting.

Big fan of the creative that aids this launch.

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The boots are available from Pro Direct Soccer, here.

With a striking profile featuring a 3-D design that’s hard to miss, the limited edition PUMA evoPOWER 1.2 Camo football boots represent your first taste of the new evoPOWER, and will be worn on pitch by Cesc Fabregas this weekend.

Very much a fan of the photography that goes with this release. Smart.

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There’s only 580 released to the world, it’s a product designed and engineered to meet the highest of standard.

Liking the associating artwork that PUMA have put together for this, also.

always be striking

They are on sale via the mighty Pro Direct Soccer here.