Umbro launches a world beater – introducing the Velocita #GloryForAll

The last few months has seen a genuine resurgence of one of the greatest brands in the football world. Umbro have well and truly come back on the scene with a range of beautiful products but now they might just have taken it to the next level. Developing on football innovation, most recently, the UX-1 has been one of the most engineered boots on the market but now the brand, rooted in Manchester has brought speed to the party.

Introducing the Velocita.

IMG_2244

In their words:

Running in football rarely involves straight lines, especially when you’re trying to avoid the advances of the opposition’s hard man.
If twisting and turning your way out of trouble is part of the way you play, the new Umbro Velocita could be the boot to bring some glory to your game.

It weighs in at just 165 grams, making the Umbro Velocita is one of the lightest football boots in the world.

IMG_2259

Launching the boots alongside this video – it’s all about the #GloryForAll

 

Having gone through rigorous development and testing programme at leading sports university Loughborough, the Velocita has been specifically engineered to offer a level of comfort for 90 minutes and beyond.

Every element of the boot has been laboured over, down to the laces which have been flattened akin to runner’s spikes.
The outsole is built for ‘fast’ speed in all directions, improving agility by mimicking natural foot motion and traction with a unique Umbro stud configuration.

IMG_2301

IMG_2316

Despite being one of the lightest boots on the market, comfort has not been made a casualty.
Internal padding around the Achilles area offers a snug fit and protection and the external heel counter is made of tough yet flexible Pebax® material.

IMG_2195

IMG_2214

Additional features and benefits of the Velocita include:

• A super lightweight microfibre upper is pimpled like a golf ball for aero-dynamicity

• Heat-welded ‘A-Frame’ cradle to stabilise and support the foot

• The upper is also heat welded to reduce stitching and improved feel of the ball, acting like a second skin.

• A unique outsole configuration improves rotation when moving away from opponents.

• Single piece outsole means less glue, less layers and less weight.

• The hot melt and mesh construction on the tongue provides optimum fit and ventilation along with the opportunity for individual adjustment.

IMG_2316

UMBRO VELOCITA A

UMBRO VELOCITA C

The Umbro Velocita launches in a striking Nimbus Cloud / Dark Shadow / High Rise / Pink Glo colourway and is available in HG and SG versions.

Pro Direct Soccer has an exclusive Black / Pink Glo and Blue Atoll colourway which should be on sale shortly… watch this space.

A beautiful pair of boots, engineered and designed to perfection. Dreamy.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: