FIFA Ultimate team – A great ad from EA Sports – developed by Wieden+Kennedy

FIFA Ultimate Team has launched this ad encouraging fans to put their game where their mouth is.

The way they see it, every football fan has an opinion on squads, players, and formations but it’s only in FIFA Ultimate Team where they can combine nearly endless possibilities to prove their worth on the pitch.

This was developed in partnership with Wieden+Kennedy – the team who helped on Nike’s rather triumphant contribution to the world cup. It’s damn good, this:


I haven’t given ultimate team a go but I will now, let’s see what it has to offer!

FIFA 15 is awesome, end of. Get yours here.

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