Pro Direct Soccer x Pantofola d’Oro – Made to Measure – The ultimate boot experience.

The history of football is so incredibly rich and colourful, there’s inspiration all over the place. Each club, supporter, player and pitch has hundreds of stories.

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Football boots, an iconic element of the game. Everyone remembers their first pair and cherishes their last whilst doing all they can to dazzle in their current.

Pro Direct Soccer and Pantofola d’Oro teamed up this weekend, giving the average Joe like myself, the chance to get an insight as to how such beautiful products come to life and get a taste of the tailored life.

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Nothing about this brand is off the peg. The design process, the development and the overall manufacture is very pure with a hands-on approach being used throughout.

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Held at the Pro Direct’s ‘LDN19’ mecka of footballing history, our feet were measured and traced out to which we then chose the boot cut, design and colourway along with the leather preferred. All of this was done by the family of experts that came over from Italy especially for this event.

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Quite remarkable really.

Worth remembering that legends in the form of Johan Cruyff, Jurgen Klinsmann and Roger Milla all wore these iconic boots. The fit, described as the ‘Golden Slipper’, is a dream.

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The store was transformed with the digital walls and hands on touch points telling the story behind the brand. All photography and imagery used throughout is of the highest quality.

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LDN19 in Carnaby Street really is worth a trip for football fans if you’re ever in the capital.

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A big thanks to both Pro Direct Soccer and Pantofola d’Oro for giving us the opportunity to share such an experience. Both brands, champions of creativity are hugely valued to the creative side of football.

Check out the collection of Pantofola d’Oro on sale at Pro Direct Soccer here. How smart are those World Cup 2014 boots?

When our boots arrive, we’ll proudly put them on show here.

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